Free Resources

Congrats, you’ve found the best page on our website – FREEBIES!! – resources prepared and created by our Digital Mums to help you grow your online business. Some you can download straight away, others will require you to provide your email address.

Starting Your Online Business

List Building Made Easy

Cheatsheet – Email Required

Discover the foundations of online marketing like how to:

    • Target the Right Customers
    • How to Grow Your Email List
    • Automate the Process With Free Tools

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Content Planner

Template – Email Required

Content Planning can feel like a chore sometimes but all you need to do is start! The Creative Assistant has put together an Annual Content Planner, where you can plan and view your content all in one go.

This file is fully editable, which means you can insert your content straight in, print it out and hang near your desk so there are no excuses not to produce beautiful content all year through

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Business Review Template

Template – Email Required

You need to know,
What’s working.
What isn’t?
What changes need to be made to continue to scale, innovate and stay ahead of your competition.

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37 Lead Magnet Ideas for Email Marketing

PDF – Email Required

Not sure how to get people to sign up to your email marketing? Here are 37 Ideas – The mother of all guides for inspired lead magnet ideas to attract your ideal customer. Created for e-Commerce businesses, service-based businesses and bloggers.

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5 Ways To Improve Your Brand Online

Guide – Email Required

In these current situation we find ourselves in, it is even more important to look AMAZING online.

This guide gives you 5 easy and actionable ways to keep your brand fresh and have your audience engaging more with your business.

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Build Your Own Customer Avatar

Workbook – Email Required

Want to get better results from your marketing efforts? The number one success factor is having a detailed ‘ideal customer’ profile so you can effectively target them. Use this simple template to create a customer avatar so you can tailor your marketing efforts to reach this person every time.
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Create Your Customer Profile

Workbook – Email Required
The premise of social selling using content is that you are able to connect with your ‘Ideal Customer’, these are the people who are going to convert into paying customers. Understanding WHO you are talking to is pretty much the corner stone to your content. It helps to know;
a) What matters to them, this is more important than what matters to you! These are your people!
b) Where you can reach them. Why would you pay for a Instagram ads campaign if they only hang out on Pinterest?
c) How you can entice them with the right lead magnet – something that appeals to them.

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Google Analytics Guide for Beginners

E-Book – No Signup Required

In order to gauge the performance and success of your website, marketing and social media activity you need the systems in place to enable you to measure this activity -Google Analytics can support Small Business Owners with this, and this guide, will help you understand the very basics to get you started.
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How to Market on Social Media

Guide – Email Required

Possum Digital are the social media marketing professionals, and this guide is the result of 10 years of digital marketing expertise that’s yours to download – FREE!

This simple step-by-step guide helps you:

  • Plan a social media strategy you can implement right away
  • Schedule your daily and weekly social media marketing activities
  • Save time with handy hints to maximise your social media campaign

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7 Must Have Wordpress Plugins

Checkist – Email Required

Building a WordPress website might seem daunting, but with a bit of guidance and know how, you can build yourself a WOW! website that both your visitors and Google will love. One of the aspects that I find confuses people the most about WordPress is the plugins. Which ones are best? Which ones do I really need? I’ve broken them down into my top 7 plugins that go onto almost every website.
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Growing Your Online Business

SEO Nibbles 

Free Course – Email Required

A free mini course to boost your confidence and get you started with SEO. By completing this 100% free mini course you’ll get:

  • A sound understanding of how SEO works
  • The confidence you need to embark on your SEO journey
  • The first steps towards boosting your traffic and conversions
  • An understanding of whether you should pay for SEO or aim for DIY
  • A source of truth that you can trust with your questions and concerns

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One Page Marketing Planner 

Worksheet – Email Required

Follow my one page marketing planner to simplify your marketing approach and amplify your results. Ditch overwhelm, get organised and watch your business grow.
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7 Essential Elements of a Successful Marketing Email

Cheat Sheet – Email Required

Learn how to structure your emails for top open rates and conversions.
Research shows that you have about three seconds to grab your reader’s attention before they hit the delete button. And that’s only after they’ve decided to open your email in the first place!
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Create Click Worthy Headlines 

Swipe File – Email Required

If you want to know more about how to write headlines that encourage people to open or click-through, then download this swipe file.
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DIY SEO Tips

Checklist – Email Required

Help your customers find you easily online and drive more traffic – without advertising! Optimise and Grow Online have put together a free guide showing you how easy it is to get started with search engine optimisation. Download these Top 10 SEO Basics that can expand your online presence.
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Sales Funnel Map 

Worksheet – Email Required

Where are you leading your ideal clients? Learn how to map out your sales funnel to convert more website visitors and social followers into paying customers.
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Facebook ads Success 

e-book – Email Required

Facebook advertising is a game changer for small businesses. That is, if you know what you’re doing. Learn how to set up a Facebook ads campaign that works and enjoy a piece of this profitable pie.
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5 Day Challenge for Email Marketing

Online Course – Email Required

There’s a lot of buzz around email marketing at the moment, especially in light of some recent changes in the dreaded Facebook algorithm. Are our posts even being seen on social media these days? If you’re feeling vulnerable putting your eggs in the ‘social media’ basket, you are certainly not alone.
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The Ultimate Content Planner 

Worksheet – Email Required

Coming up with content that connects and converts can be challenging at best of times. This planner is terrific! It will help you focus on what is important and plan your content strategically with ease.
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If you have a free download that you think might be of interest to our audience, please contact hello@digitalmumsdirectory.com.au for more details.

How To Create A Scrolling Screen Effect

How To Create A Scrolling Screen Effect

How To Create a Scrolling Screen Effect   This scrolling screen effect is a great way to show off a new webpage, your Facebook page, your Instagram feed or perhaps show your Facebook reviews. In this video tutorial we will walk you step-by-step through the...

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Free Digital Marketing Courses Australia

Free Digital Marketing Courses Australia

Free Digital Marketing Online Courses I hate to make this about COVID-19, but if you do find yourself having some free time between homeschooling, making the kids snacks and keeping yourself sane - then these are some great FREE courses in Australia. The most...

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The three biggest mistakes in marketing to mums

The three biggest mistakes in marketing to mums

I’ve worked with more than 100 businesses over the past four years and without question there are some mistakes which repeat over and over again no matter what the industry. The top three mistakes I see in marketing to mothers are…

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